Thursday, April 9, 2009

THE HONEY COLLECTIVE SUMMER ROOFTOP PARTIES ARE COMING BACK!

Events to Look Out for!
-Monica and I are producing Sunday afternoon parties at the Falcon starting in May.  BBQ, good music, cocktails and the beautiful sun!  Stay tuned...

-The Honey Collective Summer Rooftop parties are coming!  If you missed them last year you don't want to miss this Summer! We're so excited to bring you "HONEY ON THE ROOFTOP" once a month starting in May.  :) 


Growth!

Growth: 
2009 has been a year of growth for me.  It's been beautiful and sometimes "it hurts so good." lol. I've shed alot of my 2008 weight and have entered into this new year with new things, new opportunities and new people in my life.   Starting anew has been refreshing and a little scary for me at the same.  I've been soley working on my own projects the last couple of months and it's felt great.  I've begun creating a multi-platform marketing campaign that has evolved beautifully over the last couple of months!  It's become one of my passions for 2009 and I foresee this become a huge part of my life in 2010.  Sometimes I don't always know how to get something done...but instead of remaining stagnant trying to figure it out...I do as the swoosh sign tells me "JUST DO IT!"  

I've been creating, creating and creating some more.  I've really just begun!  The possibilities are endless.  Stay tuned! 

Wednesday, February 25, 2009

SURESHOT!


Sooo...yes another day and another event!  I'm assisting with the marketing of an event called SURE SHOT that has taken place in Los Angeles successfully for the past couple of months.  
DJ SPIDER, DJ STEVE 1der, MR BEST and HAUL will the throwin' it down on the tables with music videos to match. 

This month they are hosting the video release party for LMFAO’s “I’m in Miami !@#$%^!!!!!” 
In addition, you will see and hear classic hip-hop, 80’s, Rock and Pop videos. Come check it out!

What is Sure | Shot? An Audio/Visual Party where the DJ simultaneously  mixes the videos that are synchronized to each song.
Date: Wednesday, February 25, 2009
Time: 10:00 p.m. - 2:00 a.m. Location: Winstons (Hollywood) 7746 Santa Monica Blvd. Hollywood, CA 90046 (Betw. La Brea & Fairfax) Resident DJ’s: DJ Spider – DJ Steve1der – Mr. Best – DJ Haul

View the video invites: Sure Shot Feb. 09 http://www.youtube.com/watch?v=g-3pKMyOMl

Here’s the invite from last month:
Sure Shot Jan. 09 http://www.youtube.com/watch?v=kCWl_ziKJYE Sure Shot Nov. 08 http://www.youtube.com/watch?v=ntCcOed6BR0&NR=1
Sure | Shot will move from a monthly to a bi-monthly event starting in March. Call me if you’re interested in strategic partnerships or cross promotions for any upcoming Sure | Shot events. RSVP:  shelleyoto@otopayneinc.com

Sunday, February 22, 2009

To Get On My Email Lists:

If you'd like to be invited to my events: Please email me at:
shelleyoto@otopayneinc.com and specify the email list you'd like to be invited too.

Current Events:
Honey Collective
OtoPayne Events
Sure Shot
The Fabulous Life.

The Start of 2009 to Present! Update!

Okay! So I’ve been super behind in writing and I know it! 2009 has treated me so good thus far. This is not say there has not been some kinks in the road; nonetheless it’s a journey that I’m more than happy to travel.

I had closure to more than one thing in my life at the end of 2008. In the beginning it was a little overwhelming to say the least. Have you ever had something end before you ready to have it end? It happened to me and I was fighting to hold on and then one day it was over. Following that event, I realized I spent a whole lot of time talking and dwelling about it, when I could of spent that time moving forward. Looking back, it was exactly what needed to happen in my life. Recently, someone said to me “you have to go through the rain for you to blossom and grow.”

The year began fresh and new for me. I began the New Year with my girls “the Honey Collective.”
We celebrated 2009 at the Blue Velvet Lounge in Downtown Los Angeles. We have over 130 dinner reservations and we hit capacity. It was an amazing turnout and I was with some of closest friends! Monica Payne was doing her thing on the mic, Dj Rashida was rockin’ the tables with our guest dj from the Specialists Agency Dj Scetch. Champagne was flowin’, people were sweatin’, and the music was super fresh. It was a great event and a fabulous way to start off the New Year!

I had the chance to roll out to celebrate one of my good friends Crazy Legs’ Birthday in the Bay Area.
Dj Apollo, Franboogie and Legs were doing it up at another YES WE CAN CAN Food Drive. Legs throws these events annually in New York and this was the first one he threw in the Bay Area also known as “the Yay!” Don’t get it twisted. Him and his peoples raise tons of canned food and get some of the illest dj’s to lay it down on the tables. I’ve got much love for Legs! Such a good friend and good person! Happy Birthday!

The Honey Collective thr
ew a Pre-Grammy event! The rain was crazy outside. Straight on some Hurricane Katrina Sh**! It was so bad that seriously, if it weren’t my event I’m not sure I would have made it out. When I arrived I was like “damn!’ I’ve got sooooo much love and appreciation for our Honey patrons. I couldn’t believe how many people put on their warmest jacket and scarf (of course-we must accessorize) threw on a hat and some warm boots and rolled out to our spot to party it out with us! That night so many people came through and gave us some pre Grammy love. Talib Kweli got on the turntables, Prince, Dj Questlove, Ms. Janelle Monae and her band, Solange, and J Davey had them some Honey Love! It was a great night overall and a blessing to have such talented people under the HONEY ROOF!

That night, all of us rolled out to Prince’s house and had the Prince pancakes that I’ve heard so much about. Believe the rumors because they’re true!
The pancakes are off the hook. I had to choose “omelets or pancake.” What would you choose?Much love to Chuck Lightening and the WHOAAA TEAM! I’m glad we finally figured out how to get our order in. Go figure! LOL It was a great way to launch Grammy weekend!

I had the pleasure of attending Janelle Monae’s show at the Sky Bar. First of all, I’ve never seen the Sky Bar tented up and I was curious to see how they planned on protecting attendees from Hurricane Katrina outside. For those of you who don’t know, Sky Bar is almost completely outdoors. In my opinion it’s by far one of the best looking venues in the Hollywood. It’s elegant, beautiful and it has a timeless aesthetic. BUT back to Janelle’s show! This woman is off the hook. Previously, I had only seen her perform on television. SHE WAS KILLING THE GAME~ OFF THE HOOK! I looked around the room with a “Are you serious?” look on my face. Her energy is immeasurable, her style is like no other, and she jumped in the pool! Yes, that’s right! I said it! She jumped in the pool and climbed a tree and ended her set. You had to be there to understand how fresh this woman is! It was definitely an amazing night!

I threw a night called the Executive Suite that targeted a demographic consisting of individuals in business.
Partners on this project included Wendy Rose of Social Butterfly Consulting, Brannon Scales from Warner Bros Music, Scetch from the Specialists Agency, Asya Shen from Fusicology.com and Jesse Flores from EMI Music. The event was off the hook to say the least and be prepared to experience more of these events in the coming months! The Executive Suite was held at Downtowns New Hot Spot REMEDY. They have an amazing restaurant next door called Provecho. It’s delicious and I definitely recommend the Kobe Beef Burgers and the Ceviche Bar…it may change your life. Consider yourself warned!

Other events that have been quite fun include: the Provecho Grand Opening, Kiss N’ Grind featuring a performance by Talib Kweli and Soul Food!


I’m so excited to go to the taping of MTV’s America’s Best Dance Crew and see my girls “the Beatfreaks” KILL it!
Dj Rashida will be rockin’ the tables as usual and don’t forget to watch and vote on Thursday evening. Don’t miss it!

Shelleyoto.com

Don’t even trip! I’m updating my website this week with all new content, photographs etc!
Stay tuned! Thanks for all the love and support!

Some of my upcoming events include:

March 14:
The Honey Collective at the Blue Velvet Lounge!
March 5
th: Intimate Otopayne Inc. event at REMEDY in Downtown Los Angeles.
February 28
th: The Honey Collective presents the Official after party for the State of the Black Union.
February 25th:
Sure Shot Featuring Dj Scetch, Mr. Best, Dj Spider, and Dj Steve 1der.


Tuesday, November 11, 2008

The Honey Collective Celebrates the BORN DAY of Dj EQue...

We're celebrating a very special Honey tomorrow evening at Teddy's inside the Roosevelt to celebrate OUR HONEY'S BORN DAY...DJ EQUE!

THE HONEY COLLECTIVE
invites you to
HONEY
Celebrating The Born Dayof our
HoneyDJ EQUE

Teddy's
Inside The Roosevelt Hotel
7000 Hollywood Blvd.Hollywood, Ca 90028
Wednesday November 12th

THE HONEY COLLECTIVE

Selectress'
DJ Rashida
DJ EQue

Producer's
Monica Payne & Shelley Oto
Doors open at 9pm
Guest List Entry Only!
RSVP honeycollective@yahoo.com

Early arrival is highly suggested.
Honey fills up fast!

For Table reservations
please make note in RSVP subject and someone will contact you immediately.



Monday, November 10, 2008

“The Show” –Pre-During-Post

“The Show” –Pre-During-Post
Wow, is all I can really say. I apologize for my late blog since it has been over a week since our huge event on October 29th titled “The Show” featuring Mc Lyte, Doug E. Fresh, Slick Rick, and Dj D-Nice. We’re so appreciative of Hennessy and ALL their support! We also really want to thank the talent, who made this night so memorable, Dj D-Nice, Doug E. Fresh, Mc Lyte, Slick Rick and dance groups The Groovaloos and World Famous. It was entertaining from the minute the doors opened to when “the Show” was over.
There was a lot that went into this night. The concept was conceived in July. We weren’t sure we had enough time to plan such a major event and get the sponsor dollars necessary to make this vision a reality; but as you know, we did it! Decks were being created left and right for different sponsors, our team of helpers were dispersed in the world of corporate waiting for the first bite. It was a challenging month to get sponsor’s being that the fiscal year was coming to a close the month our show was scheduled to go live. Before we knew it, sponsors were raising their eyebrows and interest spread. Conclusively, we were very excited to work with Hennessy. Hennessy is a luxury cognac, and we've always had a great respect for the type of event experience Hennessy has executed successfully over the last few years. Not to mention, the Honey Collective is a fan!
Production and planning was in full swing at the beginning of October. Yes, for those who attended our Esquire Mansion event with Hennessy, the day after is when we began production. This left us with less than a month to get everything together. Yes, the clock was ticking.
Talent booking, venue scouting, invites, hiring of the vendors, décor and budgets galore…it was on! Every little detail has to be tended to and we didn’t have much to time to do so. We quickly began hiring! Scetch of the Specialists assisted us with the invite, Rashida and Eque began working on the CD, Monica and began booking the musical talent, I began booking the dance talent and we still had to decide on a venue. Before long, we solidified the venue (thank you Misty and JP!) and we were off. Within the first week, we had decided on the mailer, it’s creative and copy. This seems like a simple task, but when so many parties must agree on the same entity…it slowly became a somewhat prolonged step in our multi-step process. Little tweaks here and little tweaks there, does the logo look right? Is it too busy? What do you think about the colors? Should we use music with the invite? With time, we all came to agreement on the mailer and it was delivered to our special invites.
The CDs were in production, the sets were being created, the slide shows were in motion, riders for the talent were executed, hotel reservations made, travel accommodated and the checklist began to slim…somewhat.
We luckily had people like Sarah Jabbari of SMJ Entertainment, Wendy Rose and Eugenia Marshall of Social Butterfly helping us enormously the day of the event. We had a number of people there that day helping and we really can’t express how thankful we are! We really couldn’t have done it without them! There was so much to be done. The event itself turned out like a masterpiece! It was a perfect storm and turned out just right. To be honest, I was in a whirl wind that day and didn’t have the opportunity to experience the night the way I wished…but none the less I know it was an exceptional night for so many.
For those who missed the event here’s what you missed.
World Famous from San Diego danced their asses off at the entrance of the event in front of the HUGE boom box blaring music. This was the beginning of “the show” experience. Everyone came in their freshest 88’ attire and was welcomed with a beautiful gold carpet representing “honey.” Celebrities and special guests graced this star driven event as publications were eager to grab photos and interviews. Prince, Ricky Bell, Yo-Yo, Raekwon, Mystro Clark, Rodney Perry, Dj Quik, the Jabbawockeez to name just a few were in attendance. The event provided a visual and auditory experience like no other event I’ve attended in LA. (Perhaps I’m biased) Artist – Flewnt was doing a live performance painting, and his work was featured across the wall. Guests were able to take a picture in front of a throwback back drop created by Phade, and the appetizers were delightful! The Show began around 11:30pm with the Groovaloos getting the party started! They ripped it on stage and the crowd went crazy. Soon after they finished their set, Dj D-Nice and Doug E Fresh got on the mic, accompanied by Mc Lyte and Slick Rick! It was out of control. People were waving their hands and the air and singing along to some of the greatest hits of all time. It was a night I think most will not forget.
The Honey Collective and Hennessy were also very proud to donate to Urban Farming. We met the owner at Prince’s house awhile back and were taken aback by their initiative and dedication to eradicate hunger around the world!
The night wasn’t over just yet. Eque and Rashida did the damn thang with the cds! ILL! The girls worked their asses off to make the delivery date and we’re so happy they did because everyone got to leave with a special gift from the Honey Collective.
We hope everyone had a good time and really words cannot express how thankful we are for all the support we’ve been given. Much thanks to Jeff and Shay of Brown Hot Events and Elisabeth from Hennessy!
Until next year……..Much love!
To View Videos Clips on U Tube click the links below:
The Honey Collective x Hennessey Show x http://www.youtube.com/watch?v=bARjoPloVh4
Slick Rick X Doug Fresh - Slick rick lyricshttp://www.youtube.com/watch?v=qCgzAYrB_xY
Slick Rick x Doug Fresh At Vanguard in Los http://www.youtube.com/watch?v=8-267i19my8
Doug e Fresh Live At the Vanguard - La-di-da-di, http://www.youtube.com/watch?v=xmBS48Xmz84
YoYo x Raekwon x Doug Fresh At Honey http://www.youtube.com/watch?v=Nl-z1WDR69g
D nice x Mclyte x Doug Fresh at the Honey http://www.youtube.com/watch?v=AefwKqplF5c
B Boy Breakers at The Honey Collective Show http://www.youtube.com/watch?v=pWEUI21bHXA
Doug e Fresh show x Honey Collectivehttp://www.youtube.com/watch?v=n0W44ZczBaA
The Honey Collective x Hennessey Art Display http://www.youtube.com/watch?v=AaIVV2BQoeA